In New York it appeared the world's largest video screen
On the night of Tuesday, November 19, at the legendary Times Square in New York opened the largest and most expensive in the world of video screen. Hundreds of tourists taking pictures as it appeared the first image.
giant screen resolution of 24 million pixels, so picture quality is incredible. According to the company Clear Channel Spectacolor, which is engaged in outdoor advertising and will lease it to advertisers, anywhere in the world there is no such size TV with higher resolution. He is also equipped with cameras that shoot passing pedestrians.
The area of the giant advertising screen is more than 2300 square meters. m, that is, the value of it is almost the same as the playing field for American football. It is attached to the facade of the hotel and covers 8 floors and its length - more than 100 m.
"In New York, it all depends on the size", - he told reporters the head of the New York Times company Clear Channel Harry Coghlan.
The first enterprise hiring the video screen, was the American Internet giant Google. His ads will be shown until the end of January. How much cost the company is fun, it is not yet known. The New York Times suggested that four weeks he had to pay more than 2, 5 million. Dollars.
TV is located in an excellent location: Every day Times Square square are hundreds of thousands of people dead and more than a hundred thousand cars pass by on.