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How Executives like Salvi Rafael Folch Viadero are Contributing to the Growth of the Mexican Media Industry

The Mexican media industry has tremendously grown over the last two decades. Television giants, such as TV Azteca and Televisa, have been ranked highly regarding quality broadcasting. These media corporations have also played a crucial role in revolutionizing the industry.

Over 60 percent of the news broadcasted in Mexican television stations revolves around politics. This is because politics is crucial in Mexico City’s economic, social, and cultural life. One of the country’s leading news anchors was the late Jacobo Zabludovsky, who worked for Grupo Televisa. After his death, the Televisa hired Joaquin Lopez Rodriguez to replace him. Lopez is a highly ranked news anchor in Mexico. He has earned positive reviews based on his style of presenting political and economic issues affecting the country.

Besides TV programming, magazine publishing has also contributed to the growth of Mexico’s media industry. Magazine publishers, such as Proceso and Nexos, produce newspapers and magazines based on local content. Other publishers like Chilango, Emeequis, and Gatopardo are rapidly advancing to cope up with local demands of quality content. These magazines are available to subscribers in print and digital forms.

As blogs and social media posts are becoming sources of news these days, media corporations like El Universal have heavily invested in Internet news. The company targets people who rely on their tablets, smartphones, or computers that are connected to the Internet to be updated on local news.


About Salvi Rafael Folch Viadero

Salvi Rafael Folch Viadero is a Brazilian media executive known for his CFO role at Grupo Televisa. He is also the group’s VP of administration and finance. Before his appointment as CFO, Rafael was the VP of financial planning at the company. He also worked with Commercio Mas as the general manager and financial manager.

Since 2002, he has served as the director of Innova. He currently serves as Consorcio ARA’s independent director. Salvi Rafael Folch Viadero has membership in boards of companies like FS Unit 3007, Miami Holdings, Proveedor Integral de Precios, and Mexder.

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